We create design that both delivers a message & opens a visual, emotional dialogue.

Our Process

1. Find the core message

Through parallel research, discussion, and exploration, we determine the unique key benefits offered by our client. Who are we? How are we different? What is special about what we’re offering?

4. Know the audience

Using research, intution, discussion and analysis, we determine who it is we are speaking to. Why are we speaking to this group? How can we benefit from communicating with them?

3. Create a dialoge

Through parallel research, discussion, and exploration, we determine the unique key benefits offered by our client. Who are we? How are we different? What is special about what we’re offering?

4. Fine tune

With feedback, discussion, revisions, focus groups and creative problem solving, we dial in our design to make sure it’s on target, clear, and beautiful.

A team of problem solvers

A charette is a method of collaborative design, and it's through client collaboration that we approach every project. We become long-term partners with each of our clients, understanding their needs and goals. With this information at the forefront, we can form the imperative message that communicates to the target audience through clear and engaging designs.

Principle

Emily Arias

Mother, ukulele-enthusiast, swing dancer and amateur wine aficionado, Emily Foster Arias leads the team at We Are Charette. After a few years garnering experience at several noteworthy studios in Dallas and San Francisco, she launched WeRC with the goal of building a list of clients with ideals she could believe in. Since 2009, she’s been helping small businesses build trust and increase revenue through great communication and design.

Lead Designer

Katie Evans

Katie graduated from Flagler College with a degree in Design and Fine Art. She uses principles from traditional art to influence her digital work. When Katie’s not designing gorgeous logos, packaging, and web design at WeRC, she’s probably baking a loaf of sourdough or planning her next hiking trip.

Marketing Partner

Kristen Chambers

Kristin Chambers is the founder and director at Meerkat Media Group, We Are Charette’s digital strategy partner-in-crime. Kristin believes in uplifting brands through goal-oriented digital strategy and solid communication. The yin to our yang, Meerkat Media works closely with WeRC to transform beautifully-designed brands into revenue streams through social media, digital ads, film, PR, and SEO. View Meerkat Media’s site

What our clients are saying

Sara & Hayden, Nantucket Crisps

“We Are Charette has designed everything from our packaging, website, marketing collateral, and email templates. Thanks to Emily and her team, Nantucket and its beautiful beaches have been brought to life through incredible packaging so that everyone can enjoy it - nationwide. On top of that, the team is responsive and fun to work with. They bring our dreams to reality and most importantly allow us to vividly tell a story through branding!”
Danielle Brooks, Honey Truck Co

“I cannot say enough good things about Emily and We Are Charette. The Honey Truck Company is the perfect example of what great branding can do for a business. We originally had a logo that we liked, but we quickly found we needed a brand. Because of our new branding we are growing at a rapid pace, and we love knowing Emily will be there with us every step of the way. We highly recommend Emily and We Are Charette for any business looking to take things to the next level. You won't be disappointed.”
Vanessa Hutchinson, Fodbods

“Katie and Emily were brilliant to work with. They're much more than just designers - they spent time learning about my brand, the story behind it and what I was hoping to achieve. They researched the industry to understand my brand's position in the market and came up with creative ways of differentiating it. Katie and Emily took my ideas and made them a reality - Fodbods wouldn't be what it is without them. The best designers I could have asked for, cannot wait to work with them again in the future.”
Robin Jemal, D2BD Cauliflower Pizzas

“We Are Charette is the most professional, creative & excellent design company I have ever dealt with in my career. They are not just a supplier, rather, they are our partners & an extension of our company’s initiatives. Emily has spearheaded an entire rebranding from packaging to website & trade show display ... we are lucky to be involved with quality people like We Are Charette.”
Jeremy Marquis, Marquis Latimer & Halback Inc.

“We are so happy with our new site - we feel like we can make changes and updates easily, but that you gave us something finished, clean, and exiting! It’s a great mix - feeling comfortable navigating it ourselves, but also like we were really heard and our needs were met.”
Alejandro Juarez, Hightide Burrito Co

“Working with Emily and her team at We Are Charette has been such a pleasure. Emily helped in our rebranding process and what I find so unique about their service is that they go beyond simply providing great ideas and designs BUT also help provide a voice behind the design. I look forward to many years of working together.”