Emily featured in babes who hustle
Founded in September of 2016, Babes Who Hustle is a global media platform and off-screen community created to connect and empower hardworking women across all industries and professions. They aim to inspire, celebrate and share an inside look into the day-to-day musings of babes who hustle around the world. Emily had the privilege of appearing on the BWH blog on August 1st, 2017. Her interview talks about her inspiration, goals, and strategies.
Designer & Owner @ We Are Charette
Emily started her graphic design business 8 years ago in St. Augustine, FL after leaving a noteworthy firm in San Francisco. She has since built her business and team brick-by-brick, occasionally speaks and teaches at local schools to help students get a leg up in the world of design, and has a huge heart for other entrepreneurs - specifically those who are women. Her firm specializes in branding and packaging for specialty food brands, she strives to take on several pro-bono projects each year... and she's also a mom of two. We'll let her tell you the rest. Thanks for chatting with us, Emily!
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The goal of a great package is immediate emotional resonance; it's physical, and you either reach for it or you don’t. And, with such small space available, you have to be extremely concise while telling your story. There are technical requirements and practicalities to manage. Sometimes, with a new kind of product, there’s an educational element we have to tackle. When it all works together, it’s a great feeling.